Ads & Growth

Know exactly which keyword drives revenue — from click to closed deal

Connect Google Ads to Aivyro and stop optimizing for clicks. Every ad-generated lead is tracked through the pipeline to close. True ROAS by campaign, ad group, and keyword — with offline conversions automatically imported back into Google.

Aivyro
+
Google Ads
True ROAS

by keyword and campaign

Offline

conversions imported to Google

Automatic

lead & revenue sync

Click→Deal

full attribution

How it works

1

Connect your Google Ads account

OAuth authentication with your Google account. Select the ad accounts you want to track — multi-account MCC support.

2

Leads arrive with full attribution

Every lead that comes via Google Ads carries campaign, ad group, keyword, and cost. Aivyro links this data to the CRM contact automatically.

3

Revenue flows back as offline conversion

When the deal closes, Aivyro sends the conversion back to Google Ads via the offline conversions API. Google's algorithm optimizes for real revenue, not just clicks.

What you get

True ROAS by keyword — not by click

Google Ads shows CPC and CTR. Aivyro shows which keyword generated closed deals and how much revenue each one brought. Stop spending on keywords that generate leads but never close. Optimize for revenue, not vanity metrics.

Revenue per keyword

Automated offline conversions

When a lead becomes a customer in the CRM, Aivyro sends the conversion back to Google Ads with value and timestamp. Google Smart Bidding starts optimizing for revenue-generating conversions — not just form fills.

Optimized Smart Bidding

Click-to-revenue attribution dashboard

Visualize the full journey: ad click → CRM lead → pipeline opportunity → closed deal. Know exactly how much each dollar invested returned, by campaign, ad group, and keyword.

End-to-end attribution

Why offline conversions change everything

Without offline conversions, Google optimizes for clicks and form fills — cheap metrics that don't pay the bills. With Aivyro sending revenue data back, Smart Bidding learns which profiles actually buy and directs budget toward them. Companies that implement offline conversion tracking see 20-30% ROAS improvement within weeks.

Frequently asked questions

Yes. You can connect your MCC account and select which child accounts to track. Attribution data is segmented by account.

When a deal is closed in Aivyro, we send the conversion via Google Ads API with the original GCLID, revenue value, and timestamp. The process is 100% automatic — no CSV, no manual upload.

Yes. Aivyro tracks the GCLID from each click, links it to the CRM lead, and follows it to close. The dashboard shows revenue and ROAS by campaign, ad group, and keyword.

Exactly. That is the ideal scenario. B2B sales cycles are long and Google cannot see offline conversions. Aivyro closes that gap, allowing Smart Bidding to optimize for leads that actually become customers.

No. The integration connects directly to Google Ads via API. However, if you have GA4 configured, the data complements each other — marketing attribution from GA4 and revenue attribution from Aivyro.

Ready to integrate?

Set up in minutes. No code. No friction.

Google Ads + CRM Integration | Aivyro